During the Ramadan-Raya festive period in Malaysia in 2019, 48 percent of the sales of butter and margarine were derived from price and sales promotions. The Muslim fasting month of Ramadan is usually followed by Eid-ul-Fitr, or Hari Raya, which is a month-long celebration in Malaysia. The festivities involve visiting relatives and friends, and hosting them for meals and sweet treats.
Leading FMCG categories whose sales were driven by price promotions during Ramadan in Malaysia in 2019
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nielsen. (April 11, 2020). Leading FMCG categories whose sales were driven by price promotions during Ramadan in Malaysia in 2019 [Graph]. In Statista. Retrieved December 27, 2024, from https://www.statista.com/statistics/1114093/malaysia-leading-fmcg-product-sales-from-price-promotions-ramadan/
Nielsen. "Leading FMCG categories whose sales were driven by price promotions during Ramadan in Malaysia in 2019." Chart. April 11, 2020. Statista. Accessed December 27, 2024. https://www.statista.com/statistics/1114093/malaysia-leading-fmcg-product-sales-from-price-promotions-ramadan/
Nielsen. (2020). Leading FMCG categories whose sales were driven by price promotions during Ramadan in Malaysia in 2019. Statista. Statista Inc.. Accessed: December 27, 2024. https://www.statista.com/statistics/1114093/malaysia-leading-fmcg-product-sales-from-price-promotions-ramadan/
Nielsen. "Leading Fmcg Categories Whose Sales Were Driven by Price Promotions during Ramadan in Malaysia in 2019." Statista, Statista Inc., 11 Apr 2020, https://www.statista.com/statistics/1114093/malaysia-leading-fmcg-product-sales-from-price-promotions-ramadan/
Nielsen, Leading FMCG categories whose sales were driven by price promotions during Ramadan in Malaysia in 2019 Statista, https://www.statista.com/statistics/1114093/malaysia-leading-fmcg-product-sales-from-price-promotions-ramadan/ (last visited December 27, 2024)
Leading FMCG categories whose sales were driven by price promotions during Ramadan in Malaysia in 2019 [Graph], Nielsen, April 11, 2020. [Online]. Available: https://www.statista.com/statistics/1114093/malaysia-leading-fmcg-product-sales-from-price-promotions-ramadan/
